My site is DIRECTLY EDUCATIONAL with a hint of entertainment and it always will be.
I realize entertainment is the way to $$$ but that’s not my sole motivation. It would be nice to do well while doing what I’ve always wanted, which is to make a difference in this field. If I can make some money while doing that, I’m happy. Money will never be my #1 or even #2 objective.
Many sites pander to what the customer wants: Fresh workouts weekly to read through and choose along with tons of new diets and all kinds of protocols. GREAT selling points. Jay Cutler did the same lifts in the same order on the same split his entire career. Ronnie too. They didn’t need to be entertained or keep it fresh. They wanted results. PERIOD. And it worked! I’m sticking to that. I will only put out workouts I feel make a substantial difference for whatever purpose they were designed to achieve.
You won’t see 1000’s of videos on micro topics just to expand my data base and to make it look like I provide so much more material and content than I do. I’ll only address topics I feel need to be addressed. They will be done directly and extensively as I see is necessary and beneficial to you. I’ll always consider demand and requests on topics.
You won’t see me taking an exercise and trying to put some stupid useless twist on it for the sake of more materials. I see supersets, exercise combinations, workout structures, and all kinds of things thrown together creatively in the pursuit of keeping the viewers interested and perpetually subscribed. The truth is most of that garbage can be put together by any reasonably educated trainer with a decent understanding of biomechanics. Don’t expect me to waste your time with that stuff. If I put out exercise combinations or workout structures you can trust that they have much more impact than the minor or negligible difference trainer X’s video on super setting a peak exercise with a stretch exercise. Trust me when I say most of it’s recycled, repackaged, and handed back to you in a pretty new way. Same basic lesson.
This site was meant to be and will remain educationally based. I don’t want people to have to dig through the rubble of 1000’s of videos and articles to decipher which ones are effective and which are useless. It can be very confusing deciding which information, programs, articles and videos are useful and which ones are not. You would need expertise to even begin to determine that and sift through all the information. I want to be short, concise, and effective- Directly to the point. If you have a problem there should be a direct solution (Not 50 variations that “may” be the solution.) There shouldn’t be 50 ways to go on a topic. I want to make this as easy and informative as possible. I’m not saying everyone else is wrong. I’m simply saying I’m showing you MY way. Always right to the point without confusion.